Una pitches a repairable, USB-C GPS watch with an open developer platform

Una is a GPS sports watch built around repairability rather than the sealed, disposable model common to most wearables. The company argues that a single failed component—a dying battery, a cracked screen, a broken sensor—typically forces users to replace an entire device, and positions Una as the counter to that: it claims to be the first wearable of its kind to give owners easy access to the internals so they can swap out the screen or battery themselves. Charging is handled over standard USB-C rather than a proprietary connector, reinforcing the longevity-and-sustainability angle.

On the fitness side, the watch keeps its feature set deliberately narrow, focusing on activity tracking—runs, rides, and hikes—with multi-satellite GPS and heart-rate monitoring rather than a broad smartwatch feature set. Completed activities sync through a companion iOS/Android app to Strava. The pitch is essentially minimalism plus durability: accurate tracking without the bloat.

The most notable angle for a technical audience is the open developer platform. Una says it exposes its tools, data, and sensors so developers can build custom apps and experiences on top of the hardware—an unusual stance in a category dominated by locked-down ecosystems. Combined with user-serviceable hardware and a standard charging port, the product is framed as a right-to-repair and developer-access play as much as a fitness device, though the site is marketing material and offers no independent validation of accuracy, battery life, or the openness of the platform.